PIZZANISTA

Challenge:

After creating a successful Pizzanista website , Pizzanista wanted to run a paid digital marketing campaign to ensure relevant traffic would reach their website and generate leads. Again Pizzanista were on a tight budget and were after immediate results.

Solution: 

We created 2 online advertising campaigns for Pizzanista. The first was a Facebook campaign to target extremely local people to drive customers to an event they were selling at. The second campaign was was a pay-per-click (PPC) campaign on Google, where we could identify and target people search keywords and phrases that would be relevant to Pizzanista.

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Results:

• Facebook campaign doubled sales for the event compared to one they had not advertised for.

• 700% increase in leads and enquiries whilst the Google campaign was underway.

• Website visitors tripled over the course of the campaign.